Finance Innovation
Finance Innovation, a hub for innovation in finance, including real estate, aims to carry out actions to support the development of startups and large groups in these sectors. We are interested in new technologies but fundamentally how these new technologies can change these industries.
In an increasingly connected and data-driven world, it is crucial to explore innovative proposals that enhance current practices across the entire real estate value chain while also fostering the development of energy-efficient solutions through the design and maintenance of more eco-responsible buildings.
Startups in prop-tech and real estate fintech, as well as major real estate groups, continue to transform the sector through their innovations using digital and tech, the creation of new business models, and the consideration of environmental issues.
When we talk about digital and tech, the key is undoubtedly data and its reliability. Accessing, collecting, and updating source information as much as possible is essential to rely on this raw material’s calculations and analyses. As a result, the quality of this data is imperative: we know the expression “garbage in, garbage out”.
The big data from multiple sources, processed and shaped by machine learning and artificial intelligence, makes it possible to refine the output results for better decision-making. AI helps optimize operational processes, transform the customer experience, and contribute to the sustainability of real estate.
Let’s not forget blockchain technology in this era of digitalization in terms of the challenges of security and traceability of information. The use of massive data exploited by these new technologies is taking hold in real estate, giving rise to new offers in the management and maintenance of buildings as well as in real estate investment.
Today, financial and technological developments are opening opportunities for all those who wish to participate and invest in real estate. Real estate investment, long perceived as a domain reserved for financiers, with high barriers to entry and complex processes limiting expansion to the general public, is seeking to become more democratic.
On the other hand, in response to the problem of reducing its environmental impact, the sector is seeing the emergence of new tools to face the challenges of decarbonizing real estate. Despite the difficulties that large real estate players may face in staying compliant with the latest regulations, new solutions also offer opportunities for value creation through a better understanding of the building situation. Energy-efficient and better data-driven buildings optimize maintenance costs and work planning while improving occupant comfort. The result is a better-valued real estate portfolio.
